While Cleveland would still be furious at him, the rest of America would have been indifferent. Everyone in Chicago was angry at LeBron, because we all wanted him to play for our team. This sentiment was mirrored across the country, as basketball fans harbored ludicrous hoop dreams that LeBron would somehow come and play for their team.
LeBron James will not restore his image in Cleveland. Until following his acquirement of a few rings, he convinces some buddies to come and play with him in Cleveland. Hopefully for Cleveland, Durant will trade one crappy city for the other, and head to the rust belt.
That would really be the ultimate legacy for LeBron, and would embrace the edgier side he bore for us in The Decision. With a lockout looming, basketball players will need all the p.
That is why I am offering my services. Without displaying even an image of the great player, this video gets us teary-eyed by the sheer power of words.
Tennis superstar Roger Federer is known for his elegant footwork. The grace and flexibility with which he ventures around the court leave his fans and opponents equally amazed. Federer had been sponsored by Nike for a decade since He was the perfect choice to promote the Nike Free collection that embodies an easy fit and flexibility. In this commercial, Federer faces a unique opponent. The ad accounts how the Nike Free helps Federer put his footwork into action and take down a housefly.
Simplicity is not just visual. Conceptual simplicity, if executed right, can also have a strong impact on the audience. This ad focuses on the basic notion of movement. It emphasizes how Nike makes its users move effortlessly while engaging in a myriad of sports and physical activities.
The soft piano paired with a violin instrumental set an inspirational tone for the ad and make a voiceover redundant. Be it a kid running around the block or someone practicing freestyle basketball in the streets, Nike keeps up with its theme of inclusion by highlighting all kinds of users in addition to professional athletes.
In this piece, Nike mixes things up a little from the conventional ad format. The ad follows a classic good-versus-evil storyline. They take too many risks. Football as a sport loses its charm. Followed by a kidnapping and motivational pep talk by the legendary Brazilian football player Ronaldo, The Originals challenge The Clones to a game of football. The Originals win the game and restore the glory of football by use of human improvisation, the ability to take risks, and going out of the box.
This ad is a great example of how animation brings reality and fiction together to create highly enjoyable narratives. Nike released this ad for the Sochi Winter Olympics as Canadians were leaving their home rinks and flying over to Russia.
Every Olympic venture has years of training and hard work behind it. Embarking on this journey away from home and going to fight in an unknown territory is no easy feat. This ad sparks inspiration by highlighting a constant — the Ice.
Most native Canadians are born and bred in ice. The cinematic shots and music and a pep-talky script bring on the patriotic feels and make this an impactful ad. Before when Nike took on Tiger Woods as a brand ambassador, it was only selling golf apparel. Woods helped Nike branch out to golf equipment like clubs and balls. Cue in a healthy rivalry between the golf legend and the superstar in the making.
The cheeky remarks from both had us chuckling! People are judged by their race, color, looks, wealth, and social status. Except in sports. As baby Serena, Lebron, Neymar Jr, Zhou Qi, and the like listen intently, he motivates them to take life by its horns and carve out their own destiny. While Nike relies on the utter cuteness of the babies in this ad, it also improvises a common ad tactic — origin stories. Origin stories, especially in sports-related brands, are extremely effective.
They motivate, inspire, and make people feel like dreams do become true. The creative streak remains intact in this commercial too. However, with each step she takes, a new pair of Nike Air comes on and she breezes through the flight of stairs. In addition to traditional games, Nike supports unconventional sports like skateboarding as well.
Skateboarders have a thrill-seeking gene. Those moments it felt like it was over," James begins in the film. Nike unveiled a new film on Saturday showing world class athletes, including LeBron James and Serena Williams, and their comeback moments. The ad then shows a montage of clips of the athletes making their comebacks. Read More. We found a way when it seemed hopeless. We came back when we should have been long forgotten," James continues.
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